"What A Long, Strange Trip Its Been."
- Grateful Dead
I figured out what to do with that English degree. It took me a bit to find my 'calling' but once I found it, I embraced it. After working for the Catholic Diocese Of Orlando for several years and helping a local retreat center build a huge online presence, I decided to venture out past the non-profit space. I worked for a few small businesses as their digital marketer and then, 13 years ago, I created On Target. On Target started with a core focus on getting companies found in the search engines through SEO and content creation. Over the years, I evolved the company into a full scale digital marketing agency that specializes in content creation.
Over the years, my team and I have helped hundreds of businesses grow and thrive online, that's all well and good, but I have an overwhelming desire to non-profits and schools grow as well. I've seen how a professional digital marketing presence can impact an Independent school I've watched my team take a brand new shiny school in Tampa, Florida and FILL it, from preschool through 12th grade. I simply love watching a school fill its classrooms and thrive.
I LOVE What I Do
My passion is helping non-profits and schools achieve their missions through using my God given talent. I'm a writer. I'm a marketer. I'm a theologian. I've been in the Digital Marketing space for over 20 years now and have the wisdom, insight and creative chops to help your school grow its enrollment. I love nothing more than watching your school succeed. That's what fuels me.
Hanging out with Benedictine monks
Wow. When I went to school, I WENT to school. When I graduated from Bishop Moore Catholic High in Orlando, Florida, my next stop was in the middle of a corn field in Southern Indiana. I had an inkling that I was called to the Catholic Priesthood, so I applied and was accepted (by the Grace Of God) to Saint Meinrad. Run by Benedictine monks, my love for Literature, Philosophy, Theology, and Creative Writing sprang to life. Those 4 years at Saint Meinrad in "formation 'were the toughest 4 years of my love. I graduated with a BA in English and Communications and upon graduation, had to figure out what in the heck to do with that degree.
Getting My Bearings
San Pedro Center is a slice of heaven in Winter Park, Florida. The Franciscan Friars took a chance with me and hired me to run their bookstore first out of college, run their summer camp program and build their first website. I LOVED my job and helped to create their online digital presence. The digital marketing efforts were quite effective and started to transform their summer camp program, attract new retreatants and rent the facility. I wasn't exactly raking it in cash wise, so I basically started my own "thing".
How Can I Help Your Independent / Catholic School?
Let's be honest here. Competition for private schools is growing and growing. There are new schools popping up everywhere and the Internet has changed the game when it comes to enrollment. If you're finding it harder and harder to fill your classrooms, we should talk. A strong digital presence for your school has to be so much more than a website. To get found and get noticed, you need content, you need social media, you to know your story and you need a website that represents the heart and soul of your school. That's where I come in. I consult with schools and Diocesan Office Of Schools all across the Country to set them up to win. If you'd like to discuss an engagement, OR if you need digital marketing services from an industry expert, we should talk. Call me at 866-998-6886 xt. 100 or fill out my contact form by clicking the button below.